Sears Umbrellas 1938 Ad pliofilm
Sears Umbrellas 1938 Ad. This Sepia Color 1938 Sears Catalog page ad states Pliofilm the wonder material developed from pure rubber and chemicals. Picture shows woman and girl with coat and Visi Brella to match made from Pliofilm. Also shows eight different patterns and styles of Umbrellas. catalog tear sheet picture is taken through plastic and may show wrinkles or crookedness that is not in the ad. This original catalog tear sheet measures 8 inches wide by 11 inches tall.
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